Must Read

Highly rated with established community support.

The Design of Business: Why Design Thinking is the Next Competitive Advantage Roger L. Martin
Unfolding the Napkin: The Hands-On Method for Solving Complex Problems with Simple Pictures Dan Roam
Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Tim Brown
Foundation

Highly rated with growing community support.

Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean Roberto Verganti
A Fine Line: How Design Strategies Are Shaping the Future of Business Hartmut Esslinger
Opposable Mind: Winning Through Integrative Thinking Roger L. Martin
Wired to Care: How Companies Prosper When They Create Widespread Empathy Dev Patnaik
The Element: How Finding Your Passion Changes Everything Sir Ken Robinson
Glimmer: How Design Can Transform Your Life, Your Business, and Maybe Even the World Warren Berger
Content Strategy for the Web Kristina Halvorson
Touchpoint: The Journal of Service Design
Trending

Highly rated books with increasing popularity.

Designing Services with Innovative Methods: Perspectives on Service Design
Recommended

Four star rating with established community support.

The Back of the Napkin: Solving Problems and Selling Ideas with Pictures Dan Roam
Designing for the Digital Age: How to Create Human-Centered Products and Services Kim Goodwin
Service Design Birgit Mager, Michael Gais
Notable

Four star rating with growing community support.

Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
The Checklist Manifesto: How to Get Things Right Atul Gawande
The Craftsman Prof. Richard Sennett
Design and Creativity: Policy, Management and Practice
Life Inc.: How the World Became a Corporation and How to Take It Back Douglas Rushkoff
Supplement

Three star rating with growing community support.

Building Design Strategy: Using Design to Achieve Key Business Objectives
We-Think: Mass innovation, not mass production Charles Leadbeater
The Power of Less: The 6 Essential Productivity Principles That Will Change Your Life Leo Babauta
Unrated

Books with no star rating.

Problem Solving 101: A Simple Book for Smart People Ken Watanabe