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<title>Service Design Books</title>
<description>Service Design Books is a co-created library of recommended reading for service designers.</description>
<link>http://www.servicedesignbooks.org</link>
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<item>
<title>Value Proposition Design: How to Create Products and Services Customers Want</title>
<link>http://www.servicedesignbooks.org/isbn/1118968050/value-proposition-design/</link>
<author>Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith</author>
<description>
FROM AMAZON.COM: The authors of the international bestseller Business Model Generation explain how to create value propositions customers can't resistValue Proposition Design helps you tackle the core challenge of every business -- creating compelling products and services customers want...
</description>
<pubDate>April 24, 2017 11:39am</pubDate>
</item>

<item>
<title>Personal Revolutions: A Short Course in Realness</title>
<link>http://www.servicedesignbooks.org/isbn/1533672105/personal-revolutions/</link>
<author>Mr Oli Anderson</author>
<description>
This is a course in realness.Personal Revolutions: A Short Course in Realness is a book about being human for real human beings. It is an attempt to build a practical philosophy of the &#38;lsquo;good life&#38;rsquo; and &#38;lsquo;self-actualisation&#38;rsquo;, or realness,...
</description>
<pubDate>February 5, 2017 1:44pm</pubDate>
</item>

<item>
<title>Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams</title>
<link>http://www.servicedesignbooks.org/isbn/1491923539/mapping-experiences/</link>
<author>James Kalbach</author>
<description>
FROM AMAZON.COM: Customers who have inconsistent, broken experiences with products and services are understandably frustrated. But it's worse when people inside these companies can't pinpoint the problem because they're too focused on business processes. This practical book shows your...
</description>
<pubDate>October 3, 2016 9:20pm</pubDate>
</item>

<item>
<title>Service-Dominant Logic: Premises, Perspectives, Possibilities</title>
<link>http://www.servicedesignbooks.org/isbn/0521124328/service-dominant-logic/</link>
<author>Robert F. Lusch, Stephen L. Vargo</author>
<description>
In 2004, Robert F. Lusch and Stephen L. Vargo published their groundbreaking article on the evolution of marketing theory and practice toward &quot;service-dominant (S-D) logic&quot;, describing the shift from a product-centred view of markets to a service-led model. Now,...
</description>
<pubDate>October 3, 2016 9:16pm</pubDate>
</item>

<item>
<title>Services Marketing</title>
<link>http://www.servicedesignbooks.org/isbn/0078112052/services-marketing/</link>
<author>Valerie Zeithalm, Mary Jo Bitner, Dwayne Gremler</author>
<description>
Services Marketing, 6th edition, is written for students and businesspeople who recognise the vital role that services play in the economy and its future. The advanced economies of the world are now dominated by services, and virtually all companies...
</description>
<pubDate>October 3, 2016 9:12pm</pubDate>
</item>

<item>
<title>User Experience in Libraries: Applying Ethnography and Human-Centred Design</title>
<link>http://www.servicedesignbooks.org/isbn/147248472X/user-experience-in-libraries/</link>
<author>Andy Priestner, Matt Borg</author>
<description>
FROM AMAZON.COM: Modern library services can be incredibly complex. Much more so than their forebears, modern librarians must grapple daily with questions of how best to implement innovative new services, while also maintaining and updating the old. The efforts...
</description>
<pubDate>July 11, 2016 8:24am</pubDate>
</item>

<item>
<title>Library Service Design: A LITA Guide to Holistic Assessment, Insight, and Improvement</title>
<link>http://www.servicedesignbooks.org/isbn/1442263849/library-service-design/</link>
<author>Joe J. Marquez, Annie Downey</author>
<description>
FROM AMAZON.COM: Service design is a holistic, co-creative, and user-centered approach to understanding user behavior for creating or refining services. Use this LITA Guide to help as a toolkit for implementing service design studies and projects at all types...
</description>
<pubDate>July 8, 2016 2:18pm</pubDate>
</item>

<item>
<title>Service Design for Business: A Practical Guide to Optimizing the Customer Experience</title>
<link>http://www.servicedesignbooks.org/isbn/1118988922/service-design-for-business/</link>
<author>Ben Reason, vlie, Lavrans L&#195;&#131;, Melvin Brand Flu</author>
<description>
FROM AMAZON.COM: A practical approach to better customer experience through service designService Design for Business helps you transform your customer's experience and keep them engaged through the art of intentional service design. Written by the experts at Livework, this...
</description>
<pubDate>December 2, 2015 10:37am</pubDate>
</item>

<item>
<title>The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations</title>
<link>http://www.servicedesignbooks.org/isbn/9063693532/the-service-innovation-handbook/</link>
<author>Lucy Kimbell</author>
<description>
Intrigued by terms such as design thinking, service design and experience design?  Lucy Kimbell&#226;&#128;&#153;s Service Innovation Handbook brings together the latest academic research, and leading examples of innovative service organizations and the consultancies they work with, to outline...
</description>
<pubDate>November 10, 2015 7:15am</pubDate>
</item>

<item>
<title>Living with Complexity</title>
<link>http://www.servicedesignbooks.org/isbn/0262014866/living-with-complexity/</link>
<author>Donald A. Norman</author>
<description>
FROM AMAZON.COM: If only today's technology were simpler! It's the universal lament, but it's wrong. In this provocative and informative book, Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives....
</description>
<pubDate>October 17, 2015 12:08am</pubDate>
</item>
<lastBuildDate>April 19, 2026 1:39am</lastBuildDate>
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