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This is Service Design Thinking: Basics - Tools - Cases
Must Read

Highly rated with established community support.

Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation Tim Brown
Servicedesign Søren Bechmann
Design at Your Service Xenia Viladas

Highly rated with growing community support.

Branded Interactions Marco Spies
Touchpoint: The Journal of Service Design
Design for Services Dr Anna Meroni, Dr Daniela Sangiorgi

Highly rated but with minimal community notice.

Service Design: From Insight to Implementation Andy Polaine, Lavrans Løvlie, Ben Reason
Service Design by Industrial Designers
Service Design with Theory
Interaction- und Interfacedesign: Web-, Game-, Produkt- und Servicedesign Usability und Interface als Corporate Identity Torsten Stapelkamp
The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations Lucy Kimbell
Service Design for Business: A Practical Guide to Optimizing the Customer Experience Ben Reason, vlie, Lavrans LÃ, Melvin Brand Flu
Service-Dominant Logic: Premises, Perspectives, Possibilities Robert F. Lusch, Stephen L. Vargo
Value Proposition Design: How to Create Products and Services Customers Want Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith

Highly rated books published more than 15 years ago.

New Service Development and Innovation in the New Economy Bo Edvardsson, Anders Gustafsson, Michael D. Johnson, Bodil Sanden
The Experience Economy: Work Is Theater & Every Business a Stage B. Joseph Pine, James H. Gilmore
Service Breakthroughs James L. Heskett
In the Bubble: Designing in a Complex World John Thackara
Service Management and Marketing: Customer Management in Service Competition Christian Grönroos
Everything Is Miscellaneous: The Power of the New Digital Disorder David Weinberger
Managing as Designing
Designing Interactions Bill Moggridge
The Service Profit Chain James L. Heskett, W. Earl Sasser, Leonard A. Schlesinger
Service Design Book Colin Rudd, Vernon Lloyd
A Whole New Mind: Why Right-Brainers Will Rule the Future Daniel H. Pink
Educating the Reflective Practitioner: Toward a New Design for Teaching and Learning in the Professions Donald A. Schon

Highly rated books with increasing popularity.

From Products to Services: Insights and experience from companies which have embraced the service economy Laurie Young
Designing Services with Innovative Methods: Perspectives on Service Design

Four star rating with established community support.

Designing for the Digital Age: How to Create Human-Centered Products and Services Kim Goodwin
Service Design Birgit Mager, Michael Gais

Four star rating with growing community support.

Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions Bruce Hanington, Bella Martin
Subject To Change: Creating Great Products & Services for an Uncertain World Peter Merholz, Todd Wilkens, Brandon Schauer, David Verba
Designing for Growth: A Design Thinking Toolkit for Managers Jeanne Liedtka, Tim Ogilvie

Four star rating with minimal community notice.

The Service Startup: Design gets Lean Tenny Pinheiro
Services Marketing Valerie Zeithalm, Mary Jo Bitner, Dwayne Gremler

Three star rating with established community support.

Service Design: Practical Access to an Evolving Field Stefan Moritz

Three star rating with growing community support.

Uncommon Service: How to Win by Putting Customers at the Core of Your Business Frances Frei, Anne Morriss

Books with no star rating.

Design-inspired Innovation James M. Utterback, Bengt-Arne Vedin, Eduardo Alvarez, Sten Ekman, Susan Walsh Sanderson, Bruce Tether, Roberto Verganti
Service Management: Strategy and Leadership in Service Business Richard Normann
Designing with Progressive Enhancement: Building the Web that Works for Everyone Todd Parker, Scott Jehl, Maggie Costello Wachs, Patty Toland
Sources of Power: How People Make Decisions Gary Klein
Seizing the White Space: Business Model Innovation for Growth and Renewal Mark W. Johnson
Library Service Design: A LITA Guide to Holistic Assessment, Insight, and Improvement Joe J. Marquez, Annie Downey