Must Read

Highly rated with established community support.

The Design of Business: Why Design Thinking is the Next Competitive Advantage Roger L. Martin
The Design of Business: Why Design Thinking is the Next Competitive Advantage
Roger L. Martin
Foundation

Highly rated with growing community support.

A Fine Line: How Design Strategies Are Shaping the Future of Business Hartmut Esslinger
Opposable Mind: Winning Through Integrative Thinking Roger L. Martin
Classic

Highly rated books published more than 15 years ago.

Understanding Comics: The Invisible Art Scott McCloud
Cradle to Cradle: Remaking the Way We Make Things Michael Braungart
Notable

Four star rating with growing community support.

Yes!: 50 Scientifically Proven Ways to Be Persuasive Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini
Resonate: Present Visual Stories that Transform Audiences Nancy Duarte
Universal Methods of Design: 100 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions Bruce Hanington, Bella Martin
Supplement

Three star rating with growing community support.

Do You Matter?: How Great Design Will Make People Love Your Company Robert Brunner, Stewart Emery, Russ Hall
Do You Matter?: How Great Design Will Make People Love Your Company
Robert Brunner, Stewart Emery, Russ Hall